fbpx
social mediia manager job description

WHO IS A SOCIAL MEDIA MANAGER ?

Social Media Managers are responsible for planning, implementing, managing and monitoring a company’s Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.

DUTIES: 

  • Meeting with clients to discuss their goals.
  • Researching the client’s brand to become familiar with their identity.
  • Creating content for the client.
  • Setting up a posting schedule for all content.
  • Updating social media accounts with new images when needed.
  • Monitoring social media metrics.
  • Researching target markets to adapt content accordingly. 
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Hire and train other in the team
  • Provide constructive feedback
  • Adhere to rules and regulations
  • Present to Senior Management

REQUIREMENT: 

  • Good time-management skills
  • Great interpersonal, presentation and communication skills
  • BSc degree in Marketing or relevant field
  • A degree in Media or training in Social Media.
  • Knowledge of social media scheduling software.
  • Familiarity with monitoring metrics.
  • Experience with Photoshop (proficiency preferred).
  • A professional demeanor when talking to clients.
  • Excellent time management skills.
  • Outstanding written communication skills.

CONCLUSION

A Social Media Manager is responsible for overseeing a company’s interactions with the public by implementing social media platforms’ content strategies. Their duties include analyzing engagement data, identifying trends in customer interactions and planning digital campaigns to build community online.

Was this article helpful ?

Leave a Reply

Your email address will not be published.